The task was to create a series of campaign postcards from a list of brands. Uniqlo was selected for the assignment and the task was to create the postcards such that:

1) It highlights the essence of the brand,

2) Create a fresh perspective of subtle advertising approach,

3) Ensure consumers can hold on to the postcards for as long as possible.

The back of each postcards contains interactive crosswords for consumers, with the words to find highlighting the essence of the brand, on top of the fabric details on the flip side. A brief description of the respective fabric is also explained in short paragraphs below the crossword.

(This is a school assignment. All works are not related by any means to the company.)